RedPeg Marketing

Our program development process starts by gaining a deep understanding of the potential landscape by defining a target audience and analyzing mindsets and trends. Insight & Intelligence provides our teams with research and analytics and works to develop the most effective strategic solutions.

Our Innovation team develops creative concepts that drive unique, meaningful, results-driven campaigns. We challenge convention thinking and collaborate across all departments to continuously push further and invent solutions that engage and inspire, while captivating audiences in unexpected ways.

Creative Services brings ideas and communicative tactics to life through concept-driven visuals, managing creative development for all of our programs. We produce design solutions with the immediacy to capture a targeted audience, and the depth to draw them in and instigate an emotional response.

Our Production team is fully equipped to mange the fabrication and asset management of our exhibits from initial concept stage, straight through build and launch. Many of our Producers have spent years on the road as tour managers themselves, which gives the department a keen perspective that helps fuel their recommendations and painstakingly thorough preparation.

Any agency can put warm bodies on the street to hand out samples and swag. Talent Management (Staffing) uses our customized database of over 12,000 field-marketing professionals to find the most seasoned managers, brand ambassadors, and specialized talent—to educate and aspirate a target audience. In effect, we hire the influencers that we are targeting.

Malls, festivals, fairs, sporting events, office buildings, street corners—our Venues & Sponsorships department finds the right locations to create the most engaging consumer experiences. Consider them the concierge of our brand and consumer dating service. With an extensive venue database and simultaneous tours, we are in a unique position to drive efficiencies and results.

Logistics and inventory management is a fully operational warehousing facility less than 15 miles from our headquarters. From customized online inventory management tools to pick and pack services and long and short-term storage, we provide our clients with all the logistics and fulfillment needs to support their programs.